Interfirm Cooperation, Trust and Innovation

Competitive advantage

• Novel research approach to the concept of “Trust” in the business context
• Innovative concepts in inter-firm cooperation – interaction pattern and coordination cost
• Experience in maximising performance and profits through placing a focus on cooperation and trust rather than competition

Impact

• Cooperation over competition – transforming the views of business
• Changing the perception of contracts to reduce uncertainty in the environment
• Improving trust in online retail settings, where personalised service requires private information
• Demonstrating trustworthiness in crowdfunding applications
• Increasing the dialogue about trust in society and government

Successful applications

• Large scale ARC-funded research examining various types of innovation in medium-sized Australian firms, including the result of knowledge transfer processes within a network of social relationships.

Capabilities and resources

• Online survey tools
• Experimental capacity/student subject pool
• Editing major journals in trust research

Our partners

• Medium and large Insurance firms
• Medium and large finance firms
• Medium to large retail companies